Author Archives: admin

Book Review: The Girl From The Train

A book review?  Really?  That’s right…a book review.  I will from time to time write reviews of books that I have read recently, because they are, after all, still media…although not high tech or have to do with news media … Continue reading

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DIal Up Your Chances For Media Coverage In Your News Release

In an effort to help those who don’t send out a lot of news releases or invitations to events, but have something worthy of some level of media attention, let’s look at what can be done. Last time we looked … Continue reading

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So Your News Release Was A Dud? Four Reasons Why

  I had a friend of mine one time ask me about this. He had put a good amount of time into planning an event for his department and thought he had a newsworthy story involving kids and their unique … Continue reading

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Should I Answer It, Or Let It Ring?

For some professionals, seeing their caller ID show a news reporter’s name or the name of a local media outlet can make their heart skip a beat…and for different reasons.    It’s tempting to answer it, especially if your ego … Continue reading

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Interview Or Just A Statement?

Sometimes when I’m presented with this dilemma it reminds of the old Yogiism  “When you come to a fork in the road, take it.” While only Yogi Berra himself knew what he meant at the time, we can have a clearer … Continue reading

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4 Reasons To Agree To Or Even Pitch A Media Interview

Dealing with fear and apprehension one may have in engaging with a reporter  is important as discussed in the previous post, but having a purpose is critical too.   In fact, having purpose can take a lot of that hesitancy away and provide … Continue reading

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Why Should You Say Yes To A TV Interview?

At first,  the proposition of accepting a television interview might be a little intimidating. The thought of answering questions with the unblinking eye of the TV camera probing your very soul can make you curl up in the fetal position … Continue reading

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Responding To Stealth Social Media Apps

Most of us know the impact that social media has had on our culture.  Some of it’s great and some has really led us down a slippery slope. One aspect has parents learning of a secret struggle their kids have … Continue reading

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Ann Compton: Truth and Bias In Reporting

Earlier this year, I attended a breakfast event hosted Trinity University called “Policy Maker Breakfasts.”  It’s a series of events that features speakers of note who have in the past or presently have a unique position or experience that gives … Continue reading

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What Kids Knew Then, May Not Know Now

I recently stumbled upon a study that I thought was interesting because it reflects the shifting of what’s common knowledge with kids. That could be a function of how much technology is consumed or it could be just a generation’s … Continue reading

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